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Authenticity, Sustainability & Wellness Lead Global Consumer Trends for 2022

A Mintel trend expert weighs in on what's coming up in product development for the new year.

Mintel revealed three trends set to impact global consumer markets in 2022.    Dana Macke, director of Mintel Trends, Americas, comments on how the trends were developed, as well as how they will impact markets, brands, and consumers in 2022 and beyond:    In Control   “Feelings of precariousness and financial insecurity both created, and exaggerated, by the pandemic mean that consumers are looking for a sense of control over every aspect of their lives. But misinformation is making it ...

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